GOLDNexus Health helps healthcare professionals explore career opportunities beyond traditional clinical roles while building on their existing skills and experience.
As a Product Manager, I worked with the founders and team to bring GOLDNexus Pivot, a six-week online career transition program, into operation.
My focus was on the participant experience, enrollment workflows, program operations, and product decisions that supported the first cohort.
Healthcare professionals exploring careers beyond traditional clinical roles can struggle to identify alternative career paths and understand how their existing skills and experience translate to new opportunities.
For GOLDNexus Health, the challenge was turning the existing vision for its six-week Pivot program into a functional participant experience. The team needed practical workflows for registration, payment, communication and program delivery, while keeping costs low and avoiding unnecessary operational complexity.
1. Validate the program before investing in a dedicated platform
Since this was the first cohort, I chose to use accessible, low-cost tools to test the delivery model, learn from the participant experience and identify what a dedicated platform would need to support in the future.
2. Choose tools based on needs, not complexity
I selected and connected tools to support registration, communication, learning resources and program coordination while keeping costs and operational complexity manageable.
3. Automate the registration-to-payment process
I designed a workflow that connected registration submissions with participant tracking and payment-link delivery. This meant participants could receive the relevant payment link within seconds of submitting the form, reducing manual processing and friction during enrollment.
4. Support growth through clearer communication and engagement
I contributed to decisions around attracting prospective participants, communicating the program's value and keeping the existing community engaged. I worked alongside the social media team to support outreach and growth efforts.
I translated the program's requirements into operational workflows and materials that supported the delivery of GOLDNexus Pivot's first six-week cohort.
Registration and automation
I connected Tally, Google Sheets and Zapier to automate registration tracking and payment-link delivery. Participants received their relevant payment links within seconds of submitting the registration form, reducing the need for manual processing.
Program operations and participant experience
I documented the participant journey and prepared session run sheets, communication templates and program materials. I also established workflows for participant communication and access to learning resources.
Pre-launch operational review
Before launch, I reviewed the program's tools, logistics, processes and outstanding decisions. I identified 20 operational gaps, assessed their severity and documented proposed solutions and owners for the team to review. These included untested registration automation, pending specialist confirmation and the need for backup facilitation arrangements.
Participant feedback
I organized participant check-ins and survey forms to gather feedback on the first cohort's experience and identify areas for improvement in the next cohort.
First cohort delivered: Put the operational workflows in place to support the delivery of GOLDNexus Pivot's first six-week online cohort.
Smoother enrollment: Automated registration tracking and payment-link delivery, allowing participants to receive payment links within seconds of submitting the form.
More structured program operations: Established workflows and documentation for participant communication, learning resources and session delivery, giving the team a clearer process to work with.
A basis for Cohort 2 improvements: Identified 20 operational gaps before launch and organized participant feedback to help the team identify areas for improvement in the next cohort.